CHICAGO, Illinois (October 6, 2022) – The National Basketball Retired Players Association and Deuce, today announced a collaboration to bring an unique golf experience to NBRPA members and amateur golfers – as part of the Deuce AM Tour, that will feature events at ten top golf courses across the U.S. and culminate at the world renowned Casa de Campo Resort & Villas located in La Romana, Dominican Republic.
The Deuce Am Tour aims to provide an atmosphere for Legends to enjoy a premium event at exclusive clubs and play alongside some of the top amateurs in the world. In addition, both, the NBRPA and Deuce organizations will collaborate to raise money in every market, in which an event is held, for a local organization that is dedicated to increasing diversity in the sport of golf. Legends and amateur participants will also be treated to top-notch entertainment, including – Pairing parties, events for cigar, fashion and whiskey aficionados, live music, industry networking and much more.
“We are excited to join forces with Deuce to be able to bring these types of events to where so many of our members enjoy being – on the golf course,” said Scott Rochelle, NBRPA President & CEO. “This partnership, with a fast growing, Black-owned company, allows us to present our members with an incredible opportunity to further their involvement in amateur golf tours and the golf industry as a whole.”
“This alliance will enhance the competitive atmosphere at our national Amateur Tour events for our golfers and also for the former basketball players that will transition that naturally competitive spirit from the court to the fairways,” says Tarek DeLavallade, President of Deuce & the Deuce Am Tour. “Our goal is to create a memorable experience for everyone involved from the players, sponsors, and others who will be there to enjoy the all of our national events.”
The Deuce AM golfing tour schedule will feature events from October through August 2022 in the following cities:
October 17 – Potomac Shores Golf Club, Washington D.C.
November 20 – Cowboys Golf Club, Dallas, TX
December 12 – Turnberry Golf Club, Miami, FL
January 22 – Keene’s Pointe Golf Club – Orlando, FL
February – Las Vegas, NV
March – Phoenix, AZ
April – Atlanta, GA
May – NY/NJ metro area
June – Chicago, IL
August – Casa de Campo, Dominican Republic
*Exact dates of later events will be announced at a later date.
About Deuce
Headquartered in Windermere, Fl., Deuce is one of the fastest growing brand in the Golf and Lifestyle Industry. The parent company that manages the e-commerce brand Deuce, Promotional Product Portal with over 25k items Deuce Promo, as well as the 11 Destination Amateur Event Series – Deuce Am Tour. The brand’s purpose is to challenge what a brand is capable of doing in an industry typically confined to a category or collection. Deuce specializes in headwear, golf gloves, belts, luxury duffle bags, leather cigar pouches and humidors, lighters and much more. A transformative company that is shifting annually and challenging not only the industry, but themselves to grow beyond the ecosystem of lifestyle accessories.
About Troon
Headquartered in Scottsdale, Ariz., Troon is the world’s largest golf and golf-related hospitality management company providing services at 680-plus locations around the globe, including managing 665-plus 18-hole equivalent golf courses. In addition to golf, Troon specializes in homeowner association management, private residence clubs, estate management and associated hospitality venues. Troon’s award-winning food and beverage division operates and manages 670-plus food and beverage operations located at golf resorts, private clubs, daily fee golf courses and recreational facilities. With properties located in 45-plus states and 30-plus countries, Troon’s family of brands includes Troon Golf, Troon Privé, Troon International, Indigo Sports, CADDIEMASTER, Peter Burwash International, True Club Solutions, Cliff Drysdale Tennis, RealFood Hospitality, Strategy and Design, Casa Verde Golf, and ICON Management Services. For additional news and information, visit www.Troon.com, or connect with Troon on Facebook, Twitter, Instagram, Troon Chronicles, Press Room, or subscribe to Troon Magazine.
Deuce Am Tour Media Contacts:
Raquel Simpson
media@deuceamtour.com