Deuce Am Tour announced today that Uncle Nearest Premium Whiskey, the most awarded American Whiskey or Bourbon of 2019, 2020, and 2021, will be the official whiskey of the National Amateur Tour.
“What we have created is a professionally run national competitive golf league for amateurs with a twist and elevating the experience for all involved. Uncle Nearest will be leveling up the 19th Hole experience by providing a “sip and smoke” experience paired with a select group of cigar manufacturers,” said Tarek DeLavallade, the Am Tours Founder & Commissioner. “Our intention is to be very creative in providing a unique golf experience for our players first and providing an activation like no other for our national and local partners.”
Rawnica Dillingham, Director of Specialty Markets for Uncle Nearest Premium Whiskey shared, “We are extremely excited to join the Deuce Am Tour and feel that whiskey can and should be enjoyed during and after a wonderful round of golf. Uncle Nearest is here for it.”
Tarek added, “Just how Liv Golf has shifted the perception and experience for the professional tour players, the Deuce Am Tour is that change we’ve all been waiting for that focuses primarily on the amateurs overall experience! We will encourage a unique and different event that is still very competitive, however very much about a VIBE! From the championship golf courses, pairing parties, product giveaways, cigars, premium whiskey, flashy clothes, music, money games, and good looking people – our tournaments will be everything the others aren’t.”
The Deuce Am Tour will travel to 11 Destinations in 11 Months throughout the US and Dominican Republic starting in September in Los Angeles, DMV, Dallas, Vegas, Phoenix, South Florida, Orlando, Chicago, Atlanta, NY/NJ, and in the Dominican Republic.
About Uncle Nearest Premium Whiskey
Uncle Nearest Premium Whiskey honors the world’s first-known African American master distiller, Nearest Green. The portfolio is the Most Awarded American Whiskey or Bourbon of 2019, 2020 and 2021, with over 500 awards and accolades since the brands 2017 launch, including 59 Best in Class honors. Uncle Nearest is currently available in all 50 states and 12 countries, and is sold in more than 25,000 stores, bars, hotels, restaurants, as well as at its 323-acre distillery in Shelbyville, Tenn., dubbed as “Malt Disney World.” For more information, please visit the Uncle Nearest website, and follow on Instagram and Facebook @unclenearest
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About Deuce
Headquartered in Windermere, Fl., Deuce is one of the fastest growing brand in the Golf and Lifestyle Industry. The parent company that manages the e-commerce brand Deuce, Promotional Product Portal with over 25k items Deuce Promo, as well as the 11 Destination Amateur Event Series – Deuce Am Tour. The brand’s purpose is to challenge what a brand is capable of doing in an industry typically confined to a category or collection. Deuce specializes in headwear, golf gloves, belts, luxury duffle bags, leather cigar pouches and humidors, lighters and much more. A transformative company that is shifting annually and challenging not only the industry, but themselves to grow beyond the ecosystem of lifestyle accessories.
About Troon
Headquartered in Scottsdale, Ariz., Troon is the world’s largest golf and golf-related hospitality management company providing services at 680-plus locations around the globe, including managing 665-plus 18-hole equivalent golf courses. In addition to golf, Troon specializes in homeowner association management, private residence clubs, estate management and associated hospitality venues. Troon’s award-winning food and beverage division operates and manages 670-plus food and beverage operations located at golf resorts, private clubs, daily fee golf courses and recreational facilities. With properties located in 45-plus states and 30-plus countries, Troon’s family of brands includes Troon Golf, Troon Privé, Troon International, Indigo Sports, CADDIEMASTER, Peter Burwash International, True Club Solutions, Cliff Drysdale Tennis, RealFood Hospitality, Strategy and Design, Casa Verde Golf, and ICON Management Services. For additional news and information, visit www.Troon.com, or connect with Troon on Facebook, Twitter, Instagram, Troon Chronicles, Press Room, or subscribe to Troon Magazine.
Deuce Am Tour Media Contacts:
Raquel Simpson
media@deuceamtour.com